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<title>Sales Consulting & Capability Building — Strategy, Process, People | KK Srivastava</title>
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<div class="crumbs"><a href="index.html">Home</a> / Consulting</div>
<span class="eyebrow">Sales Consulting & Capability Building</span>
<h1>Rebuild your commercial engine — strategy, process and people.</h1>
<p>Customised and contextualised interventions across B2B, channel and direct sales — designed for the targeted, sustained and predictable delivery of revenue.</p>
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<span class="eyebrow">The guiding framework</span>
<h2 class="h-lg">Every engagement follows one logic</h2>
<p class="lead">Strategy sets the direction, process makes it repeatable, and people bring it to life. KK works across all three — or wherever your engine needs the most attention.</p>
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<h3>Strategy</h3>
<p>Formulating the Go-to-Market / Route-to-Market strategy that aligns with your customers and your business plan.</p>
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<h3>Process</h3>
<p>Mapping, re-engineering and institutionalising the key field-sales and commercial processes that drive execution.</p>
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<h3>People</h3>
<p>Building the competencies, tools and coaching that make your sales people genuinely world-class.</p>
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<span class="eyebrow">01 · Sales Strategy</span>
<h2 class="h-lg">Go-to-Market & Route-to-Market</h2>
<p>KK formulates GTM/RTM strategy in line with your given business strategy — engineered for revenue that is <strong>targeted, sustained and predictable</strong>, not left to chance.</p>
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<li>GTM / RTM approach & formulation aligned to business strategy</li>
<li>Establishing super-distributor and modern-channel networks</li>
<li>Rolling multi-year strategic sales planning</li>
<li>Commercial organisation (re)structuring for the chosen model</li>
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<a href="contact.html" class="btn btn--navy">Discuss your GTM</a>
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<h3 style="font-size:1.15rem">What you walk away with</h3>
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<li>A documented, customer-aligned route to market</li>
<li>Clarity on channels, coverage and the cost-to-serve</li>
<li>A commercial structure built to deliver the strategy</li>
<li>A rolling strategic sales plan the team can execute</li>
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<span class="eyebrow">02 · Sales Process</span>
<h2 class="h-lg">Ways of working, ways of selling</h2>
<p>Great strategy fails without disciplined execution. KK maps and re-engineers the key field-sales processes so excellence becomes repeatable — the same rigour he brought to sales-process automation and transformation at Gillette, Marico and beyond.</p>
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<li>Mapping & developing key field-sales processes (in line with GTM/RTM)</li>
<li>Commercial process & system re-engineering</li>
<li>Defining the team's “ways of working” and “ways of selling”</li>
<li>Designing sales toolkits and the L&D system (Sales / Service Academy)</li>
<li>Build-Operate-Handover sales-operations management model</li>
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<a href="contact.html" class="btn btn--navy">Re-engineer your process</a>
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<h3 style="font-size:1.15rem">Signature capability</h3>
<p style="font-size:.95rem;margin-bottom:0">KK was the <strong>first person to put together a Rolling Strategic Sales Plan at Gillette India</strong>, and led sales-process development projects as far afield as Moscow. That operator's instinct for what actually works in the field underpins every process engagement.</p>
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<span class="eyebrow">03 · Sales People</span>
<h2 class="h-lg">From competency map to coaching</h2>
<p>People are where strategy and process finally meet the customer. KK builds the full capability system — from mapping competencies to running assessment centres to delivering the training itself.</p>
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<li>Sales competency mapping & framework design</li>
<li>Learning-module design — content & tools (audio-video / ILT / self-learning)</li>
<li>Designing & running assessment / development centres</li>
<li>Functional & behavioural sales training across all levels</li>
<li>Coaching & mentoring for senior sales managers</li>
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<a href="training.html" class="btn btn--navy">See the training series</a>
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<h3 style="font-size:1.15rem">Four levels, four series</h3>
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<li><span class="pill">Selling by Design — Front-line teams</span></li>
<li><span class="pill">Sales Excellence — Supervisors</span></li>
<li><span class="pill">Sales Leadership — 1st/2nd-line managers</span></li>
<li><span class="pill">Business Managers — Senior managers</span></li>
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<span class="eyebrow">Beyond the core three</span>
<h2 class="h-lg">Specialist interventions</h2>
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<div class="card reveal"><div class="card__icon"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.8"><path d="M12 3l8 4-8 4-8-4 8-4z"/><path d="M4 11l8 4 8-4M4 15l8 4 8-4"/></svg></div><h3>Sales & Service Academy</h3><p class="mb-0">Design and stand up a company-specific academy — the self-running engine that keeps capability compounding long after the project ends.</p></div>
<div class="card reveal d1"><div class="card__icon"><svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="1.8"><path d="M9 11l3 3 8-8"/><path d="M20 12v6a2 2 0 01-2 2H6a2 2 0 01-2-2V6a2 2 0 012-2h9"/></svg></div><h3>Assessment & Development Centres</h3><p class="mb-0">Competency-based assessment and development centres — run across industries for SC Johnson, RB, Shriram Axiall, Heinz and Whirlpool. Empanelled EY assessor.</p></div>
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<div><span class="eyebrow">Let's scope it</span><h2 class="h-lg">Tell KK where your sales engine is losing power.</h2><p class="mb-0">Every engagement starts with a candid diagnostic conversation — no obligation.</p></div>
<div><div class="btn-row"><a href="contact.html" class="btn btn--primary">Book a conversation</a><a href="assessments.html#corporate" class="btn btn--outline-light">Free diagnostic tool</a></div></div>
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